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With the move toward low carbohydrate and fat reduced diets, sandwich bread and pizza crust are losing their popularity. While the pita shell is light, soft, and tasty, it is not the meal. It is the delivery mechanism. Inside are the fresh vegetables with the lower fat and protein people seek.
The customer sees real meat, such as chicken breast, turkey, ham, gyro, philly steak or roast beef, put on the grill. No microwave cooking in our stores! The taste of grilled meat is like no other and the aroma attracts customers and builds anticipation for the meal.
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